MBE 552: Strategic Sustainable Competitive Advantage

This course focuses on problems faced by, and the decisions made by, executive leaders who must balance the needs and expectations of stakeholders, customers, and employees with the requirements of local country practices and government regulations.  By focusing on policy decisions, we will be concerned with the choice of goals as well as the organization, management, and deployment of scarce resources to pursue these goals within the context of an imperfect, changing, and competitive world. Based on value creation, this course provides concepts and ideas for the toolkit of the manager involved in the process of developing and sustaining a strategic competitive advantage. This leads to the general issue of how competitive advantages can be built in the long term.